April 13, 2021 - Projects
Manolo García’s team has decided to count with los amigos digitales again, after the good results of the collaborations with the artist’s charity project with FEFOC, and the relaunch of his website of paintings and graphic works.
This time we have been requested to advertise his latest book, “El fin de principio” (translated as “The end of the beginning”), on occasion of the coming Book Day (and Sant Jordi) on April 23rd.
Once again we have taken care of all the assets (banners for the display campaign on Google, and video in 1:1 format for Facebook and Instagram), as well as of the launch and management of the campaigns on these platforms.
We have been able to count again on the invaluable collaboration of “Manolo García y compañía”, the unofficial page and humble tribute to Los Rápidos, Los Burros, El Último de la Fila, Manolo García, Quimi Portet, Carmen García… to get the maximum reach.
The campaign has been launched from their profiles on Facebook and Instagram, thus reaching in an organic way the audience that knows Manolo García for his musical side, and through advertising campaigns, to those interested in literature, poetry, art… and who, maybe, were not aware of these other artistic facets of Manolo.
Here you can see the video created for the campaign, on the Facebook profile of “Manolo García y compañía”:
